Sylwia Pyśkiewicz

Board Member, Polish Data Center Association

Sylwia Pyśkiewicz , Board Member of the Polish Data Center Association (PLDCA) and Managing Director of Equinix, Inc. in Poland, is one of the founding members of PLDCA alongside 3S/Play, Atman, Beyond.pl and Data4. She recognises the value of the Polish market as a convenient data center hub location for international companies due to its leading position in Central Eastern Europe, excellent talent pool, state of the art Design & Construction value chain and low cost base.

Sylwia has 20+ years of global senior management experience with a career spanning across diverse sectors, including leading roles at retailers B&Q and Tesco, as well as international healthcare businesses like Pelion and Medicover. She is renowned as a business transformation leader in Poland, having founded Payback - one of Europe's largest loyalty programs, which gained 7M Polish consumers and partnered with top merchants before being acquired by American Express in 2011.

As Managing Director of Equinix in Poland, Sylwia continues to grow the business in a market that has become the third fastest growing economy in the EU, doubling in size over the last 15 years. Prior to Equinix, she managed a CEE cluster of 12 countries at Iron Mountain.